There is increasing concern in the EU over the dominance of big tech monopolies over the information-processing tools on which we are becoming more and more dependent. The Digital Services Act is currently being debated and proposes, among others, an ex ante regulation of systemic operators, centered on the actions of regulatory authorities and on mandating online operators to implement certain APIs. An alternative, better approach is based on deregulation targeted towards implementing in legislation a new user right, the right of informational enhancement. Briefly, we should have the right to use the software of our choice for accessing and processing digital content for which we already have the right to access it and process it with our eyeballs, brain, fingers, etc. I will discuss what this right means and how artificial intelligence allows, based on this right, could enable users to be more efficient in processing the vast quantity of information available online, resulting in increased user satisfaction and empowerment, and increased economical efficiencies.